Archive for November, 2009

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The agenda hugging green chameleon

Posted by chameleon-admin November 30 2009 10:47am

Green technologyWe’ve been rather busy flexing our green tech PR muscles once again in the lead up to Copenhagen.

Last week’s major milestone was the sustainable energy campaign we’re working on with our friends in Norway.

On Tuesday the country’s state owned renewable energy company Statkraft launched a world first – an osmotic power plant – where energy is harnessed from the process of osmosis when fresh water meets sea water. Its early days for osmotic power but it has relatively huge potential so is worth watching.

Apart from green credentials it also has huge potential in showing how the Norwegian approach to sustainability is a breath of fresh air and an inspiration for the world.

There’s more to come from our Norwegian energy campaign so watch this space. Forget tree hugging, make way for the agenda hugging green Chameleon.


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As bad as Jedward

Posted by Steve Loynes November 12 2009 01:05pm

A lovely cartoon in The Times today from Peter Brookes.


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IT workers win legislation lottery

Posted by Steve Loynes November 11 2009 02:59pm


Forget a handful of outsouced IT workers in Liverpool and a few million quid (where was the shock, horror “Seven jobs available in Liverpool” headline?), IT vendors with telco expertise are rubbing their hands with glee at the news that The Home Office will push ahead with plans to ask communications firms to monitor internet use.

Broadly speaking, the powers that the security services have to intercept telephone communications in the interests of combating crime or threats to national security will be extended to cover web usage, including social media platforms.

The requirement is likely to only be for CSPs to hold a record of a contact as opposed to any conversation content, but that in itself is a massive task.

Large telcos are already struggling to handle billions of call data records a day from telephone conversations alone; for those operating in the UK there’s now a fabulous opportunity for billing, storage (compression, management and hardware) and services vendors to knock on CSPs’ doors for a slice of an estimated £2bn implementation bill.

As an economic stimulus, it’s a 1984 tactic that should play its part to resolve a 2009 problem.

 
 
 
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