Integrated social media campaigns
When it comes to monetizing social media for clients, there is a big difference between mass marketing and adopting a selective integrated approach that would fully utilise and integrated traditional PR techniques with latest Social Media channels. This integrated approach identifies and touches the right audience at the right moment, with the right message and in the most appropriate tone to drive actions and social engagement.
The secret is that we respect our target audience’s valuable time, and aim to add value for those audiences through targeted relevant messaging to emphasise your brand essence and offerings.
We at Chameleon believe that context is key when it comes to creating effective content that drives results on different social media channels. We believe that monetisation of a brand’s fan base can only be achieved through a bespoke Social Media strategy that is based on research and evidence, that would identify and prioritise the most suitable channels for the target audiences based on behaviour.
Our strong digital savvy team create bespoke strategies for your brand, service or product with one aim in mind — to achieve best measurable results and ROI, leveraging latest technologies, and our strong track record in different B2B and B2C sectors. To achieve that, we effectively utilise different social channels and best practices to achieve best exposure for your brand or product and measure success against set targets.
We create and execute tailored social media campaigns for both B2B and B2C clients that are built around your specific real life business objectives and sales priorities.
For best results, we have developed sophisticated methods that would combine different social channels (including Linkedin, Quora, Facebook and Twitter) as well as word of mouth techniques, viral videos, PR, and targeted CPC to touch the audience at the right moment with the right call to action in order to achieve best conversion rate.